The Brief / Objective

The Galway Hospitality Group wanted to raise awareness of its many prestigious achievements in 2019

The Galway Hospitality Group wanted to promote its expertise in achieving many awards for its three hotels, three licenced premises and 24-hour gym and leisure centres in Galway.


The Galway Hospitality Group

Local News Brand Media Partner

The Connacht Tribune

The Media Plan

The Connacht Tribune recommended a bespoke content package which comprised:

  1. A promotion article in the newspaper outlining the Group’s many achievements.
  2. The article was published online at including photographic slide show
  3. A short video promoting the Hyde Bar and The Connacht Hotel.
  4. Promotion of the article and video via The Connacht Tribune’s significant social media reach

The campaign ran during 2019

The Results


Article was read on


Average article read time (seconds)


Hyde Bar Video video views with a reach of 34,116 people


Connacht Hotel video views with a reach of 35,548 people


We wanted to mark the multiple achievements our Galway Hospitality Group received from the Irish Hotel Awards for our hotels and licenced premises in Galway in 2019. The Connacht Tribune put together a very comprehensive print and digital campaign which enabled us to reach an unprecedented audience which allowed us to further enhance our reputation as the most prestigious hospitality group in Galway.

Eveanna RyanGroup Sales and Marketing Manager

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